Discover the designer
Anita Hirlekar is a Reykjavík-based designer known for blending artistic expression with refined, wearable fashion. After graduating from Central Saint Martins’ prestigious MA program in Fashion, she launched her namesake label, bringing an international edge to the Icelandic design scene.
Her collections—especially her dresses—stand out for their balance of elegance and creativity. Each piece reflects a thoughtful fusion of art and fashion, resulting in garments that feel both distinctive and versatile. Whether for formal occasions or elevating everyday wear, her designs aim to add a sense of freshness and individuality without sacrificing sophistication.
Anita Hirlekar is one of Iceland's leading fashion designers, renowned for dressing many of the country's most distinguished women, including the President of Iceland. Her signature blend of craftsmanship, color, and timeless femininity has earned her recognition both in Iceland and internationally.
Unique drawings made by hand
Each print is designed , painted and carefully thought out by Anita. Using abstract flowers as a strong source of inspiration, her unique prints designed for you to treasure for years to come.
